ConcreteWave Magazine

Working with ConcreteWave Magazine has been a great experience and has turned out to be a fruitful partnership. As one of maybe 20 skate magazines published worldwide, ConcreteWave has set itself apart from the pack not only with their content, but also with the exquisite quality of the magazine itself. “Concrete Wave aims to be completely different from every single one of them. Our philosophy is 100% skateboarding. This means showcasing ALL types of skateboarding.” writes Michael Brooke, the magazines editor. Although finding a copy may be hard to do as the magazine has a very select news stand distribution that does not include your local supermarkets or big box stores, its well worth the time to track one down, you will be awestruck by what you find.

ConcreteWave and DangerDynamite came together when Concretewave decided they needed to breathe some life into their online presence. They needed a site that would allow them to not only reap the benefits of adding an online component to their advertising media kit, but also to have a website that spoke to the same quality as the print editions. Michael Brooke says “Thanks to the hard-working folks at DangerDynamite!, we now have a website that brings us into the new decade. It’s a nice layout, easy to navigate and best of all, you can see all the ads from the current issue — complete with links! Thank you, Frank Collins, for an awesome job.” Not only did DangerDynamite fulfill the needs of ConcreteWave, we had fun doing it.

What we did:

• Established a website design to complement the style and quality of the ConcreteWave print editions
• Built an online banner system to allow for online ads.
• Built an extensive menu structure to accommodate for past current and future editions.
• Created a system for online exclusive content such as videos, surveys, articles, iPhone applications and social media.
• and lastly we had one hell of a blast putting it all together!

Check out the before and after changes from thier old site to the new site by clicking on the links below.

Old Site / Current Site